Why Zima Was Never the Flop You Remember: The Myth of the 1990s Clear Beer Disaster
As anyone old enough to remember the 1990s about the era’s biggest commercial disasters, and Zima will almost certainly make the list. A favorite butt of pop-culture jokes, retrospectives treat the citrusy malt drink as a goofy corporate misfire alongside Crystal Pepsi, New Coke, and the Arch Deluxe. Late-night television turned ordering a Zima into … Read more





